Three Reasons Email Campaigns Are Not Enough
You need to get used to this idea and start creating lead magnets. This is a, usually free, piece of content that will ideally provide some value for prospects. Lead magnets help to build trust, identify someone’s pain, and thus make them more likely to book that free consultation.
Why Nobody’s Booking Your Free Consultation-Yet
People don’t trust you. That's the bad news. Even if they read your emails, click through to your site, use the interactive widgets, it doesn’t matter. The simple fact of the matter is that people don’t trust you enough to book a free consultation...