Understanding the E-Mail Validation feature in Larkspur Executive Pro
When we released the CTML (Customizable Trackable Marketing Letters) in Larkspur Executive, we realized that one criteria, above all others, would be paramount to our client’s success in utilizing this...Read More
Successful Marketing with LE Pro/Platinum
The Basics – For Everyone Not for everyone – But very helpful, even in parts The End One of the most common requests we receive from clients is to share...Read More
What Will The March Unemployment Rate Show
As every market watcher or person stuck at home watching cable news is now aware, Initial Jobless Claims came in at a staggering 6.6m new claims. With the revision to...Read More
How Fast? Historically Fast.
Last week as I was watching the markets I was thinking that this must be the fastest 30% drop in history. As things happen, I didn’t have the time to...Read More
How’s VaR working out?
If there is one theme that underpins our writing on risk, it is that stress testing and scenario analysis are far superior to value at risk (VaR) measures. It is...Read More
Panic at the Disco!
I started this post on March 11, 2020. It was not a good day. Today is March 12, and it is worse. Much worse. Historically worse.





