One analogy I often use is that a qualified plan database (or any prospecting database) is like a gym membership. You can get all sorts of benefits from it, but in order for that to happen, you have to put it to good use.
John Sullivan of the 401kSpecialist just published an article describing RiXtrema's recent acquisition of Larkspur Data and what this means for retirement plan advisors across the country.
Daniel Satchkov and Yon Perullo of the now, Larkspur-RiXtrema, are both quoted describing the recent merger:
“Combining strengths of RiXtrema’s