{"id":5794,"date":"2019-12-17T13:41:01","date_gmt":"2019-12-17T18:41:01","guid":{"rendered":"https:\/\/rixtrema.com\/blog\/?p=5794"},"modified":"2020-09-09T11:54:16","modified_gmt":"2020-09-09T16:54:16","slug":"podcast-what-are-the-key-elements-of-a-successful-marketing-campaign","status":"publish","type":"post","link":"https:\/\/rixtrema.com\/blog\/podcast-what-are-the-key-elements-of-a-successful-marketing-campaign\/","title":{"rendered":"What Are the Key Elements of  Successful Marketing Campaign?"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/what-are-key-elements-successful-marketing-campaign\/id1466695263?i=1000459889308\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"376\" height=\"43\" src=\"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2019\/10\/Screenshot_1.png\" alt=\"apple logo\" class=\"wp-image-5562\" srcset=\"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2019\/10\/Screenshot_1.png 376w, https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2019\/10\/Screenshot_1-300x34.png 300w\" sizes=\"auto, (max-width: 376px) 100vw, 376px\" \/><\/a><\/figure><\/div>\n\n\n\n<h2>Adaptability and Efficiency<\/h2>\n<p style=\"text-align: justify;\">Many of our clients use default marketing templates in Larkspur Executive, but that is only a small part of the Customized Trackable Marketing Letter (CTML) tool. Working with the Client Success Team to customize your templates can help you find a balance between efficiency and adaptability in your marketing campaigns. Rixtrema CEO, Yon Perullo, and Nick Davidson, Client Success Specialist, discuss how marketing templates can make campaigns easier and more unique for RIAs. This podcast is another part of the educational series around the CTML feature in Larkspur Executive (<u><a href=\"https:\/\/rixtrema.com\/blog\/larkspur-executives-newest-feature-ctml-custom-trackable-marketing-letters\/\">listen to another podcast here<\/a><\/u>).<\/p>\n<p style=\"text-align: justify;\">Contact the client success team at <u><a href=\"mailto:clientsuccess@rixtrema.com\">clientsuccess@rixtrema.com<\/a><\/u> for assistance in using the CTML tool or any other feature in our financial software platform.<\/p>\n<p>\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-embed-vimeo wp-block-embed is-type-video is-provider-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Larkspur Executive Video Guide\" src=\"https:\/\/player.vimeo.com\/video\/365598777?h=d0b9407cf7&amp;dnt=1&amp;app_id=122963\" width=\"960\" height=\"540\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption>CTML TOOL VIDEO<\/figcaption><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/rixtrema.net\/larkspurexecutive\/landingpage?source=Yon-12-17-2019\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"128\" src=\"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/05\/larkspur-rixtrema-pro-and-platinum.png\" alt=\"\" class=\"wp-image-6521\" srcset=\"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/05\/larkspur-rixtrema-pro-and-platinum.png 700w, https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/05\/larkspur-rixtrema-pro-and-platinum-300x55.png 300w, https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/05\/larkspur-rixtrema-pro-and-platinum-500x91.png 500w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Adaptability and Efficiency Many of our clients use default marketing templates in Larkspur Executive, but that is only a small part of the Customized Trackable Marketing Letter (CTML) tool. Working with the Client Success Team to customize your templates can help you find a balance between efficiency and adaptability in your marketing campaigns. Rixtrema CEO,&#8230; <\/p>\n<div class=\"clear\"><\/div>\n<p><a href=\"https:\/\/rixtrema.com\/blog\/podcast-what-are-the-key-elements-of-a-successful-marketing-campaign\/\" class=\"excerpt-read-more newsstand-button\">Read More<\/a><\/p>\n","protected":false},"author":14,"featured_media":5796,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"audio","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[169],"tags":[264,197],"class_list":["post-5794","post","type-post","status-publish","format-audio","has-post-thumbnail","hentry","category-podcasts","tag-ctml","tag-marketing","post_format-post-format-audio"],"jetpack_featured_media_url":"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2019\/12\/CTML-from-RiXtrema-company.jpg","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Are the Key Elements of Successful Marketing Campaign?<\/title>\n<meta name=\"description\" content=\"Many of our clients use default marketing templates in Larkspur Executive, but that is only a small part of the Customized Trackable Marketing Letter (CTML) tool. Working with the Client Success Team to customize your templates can help you find a balance between efficiency and adaptability in your marketing campaigns. Rixtrema CEO, Yon Perullo, and Nick Davidson, Client Success Specialist, discuss how marketing templates can make campaigns easier and more unique for RIAs.\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rixtrema.com\/blog\/podcast-what-are-the-key-elements-of-a-successful-marketing-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Are the Key Elements of Successful Marketing Campaign?\" \/>\n<meta property=\"og:description\" content=\"Many of our clients use default marketing templates in Larkspur Executive, but that is only a small part of the Customized Trackable Marketing Letter (CTML) tool. Working with the Client Success Team to customize your templates can help you find a balance between efficiency and adaptability in your marketing campaigns. Rixtrema CEO, Yon Perullo, and Nick Davidson, Client Success Specialist, discuss how marketing templates can make campaigns easier and more unique for RIAs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rixtrema.com\/blog\/podcast-what-are-the-key-elements-of-a-successful-marketing-campaign\/\" \/>\n<meta property=\"og:site_name\" content=\"RiXtrema.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LarkspurRiXtrema\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-12-17T18:41:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-09T16:54:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2019\/12\/CTML-from-RiXtrema-company.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"956\" \/>\n\t<meta property=\"og:image:height\" content=\"700\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RiXtrema\" \/>\n<meta name=\"twitter:site\" content=\"@RiXtrema\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"1 minute\">\n<!-- \/ Yoast SEO Premium plugin. -->","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/posts\/5794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/comments?post=5794"}],"version-history":[{"count":11,"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/posts\/5794\/revisions"}],"predecessor-version":[{"id":6874,"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/posts\/5794\/revisions\/6874"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/media\/5796"}],"wp:attachment":[{"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/media?parent=5794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/categories?post=5794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rixtrema.com\/blog\/wp-json\/wp\/v2\/tags?post=5794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}