{"id":6793,"date":"2020-07-31T13:03:32","date_gmt":"2020-07-31T18:03:32","guid":{"rendered":"https:\/\/rixtrema.com\/blog\/?p=6793"},"modified":"2020-07-31T13:10:46","modified_gmt":"2020-07-31T18:10:46","slug":"how-rias-are-attracting-aum-with-technology","status":"publish","type":"post","link":"https:\/\/rixtrema.com\/blog\/how-rias-are-attracting-aum-with-technology\/","title":{"rendered":"How RIAs are Attracting AUM With Technology"},"content":{"rendered":"\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ol class=\"wp-block-list\"><li><strong><a href=\"#aa1\">Looking for new markets for growth<\/a><\/strong><\/li><li><strong><a href=\"#aa2\">Serving portfolio clients and retirement planners.<\/a><\/strong><\/li><li><strong><a href=\"#aa3\">Complying with the SEC\u2019s landmark Regulation Best Interest<\/a><\/strong><\/li><li><strong><a href=\"#aa4\">Modern Marketing Mechanisms<\/a><\/strong><\/li><li><strong><a href=\"#aa5\">Don\u2019t try and solve everything. Pick one solution and follow-through.<\/a><\/strong><\/li><\/ol>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">How are you leveraging technology to grow your business or find more free time?<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">A <\/span><a href=\"https:\/\/www.cerulli.com\/publications\/2a47b94d-91d0-e811-a968-000d3a32c8b8\/us-advisor-metrics-2019-the-digitally-empowered-advisor\"><span style=\"font-weight: 400;\">2019 study of Advisors by Cerulli Associates<\/span><\/a><span style=\"font-weight: 400;\"> found a direct link between AUM and technology use. \u201cHeavy\u201d technology-using advisory firms have an average of $238.0 million in AUM compared to $106.3 million for \u201clight\u201d competitors.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Cerulli found that advisory firms can attract AUM because they spend 34% less time resolving client service issues and have 24% more time on practice management activities.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Technology does more than just free up time to think about growing a business. During tenuous times like these, we can all benefit from having a little more time with loved ones and friends.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">As I stated before, it can be overwhelming to adopt technology solutions when there are so many propositions. Confusion should not deter advisors from looking for answers but, instead, focus on the most pressing problems. Look for one or two solutions that integrate well with how you run your business already before looking to solve all of them.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><i><span style=\"font-weight: 400;\">This article will showcase some common problems for financial advisory practices and our solutions. Ask yourself: which issue is most pressing for my business?<\/span><\/i><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><b>Common problems for Financial Advisors of all <a id=\"aa1\"><\/a>sizes<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\">\u00a0<\/p>\n<h2 style=\"text-align: justify;\"><b>Looking for new markets for growth<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">RiXtrema Inc.\u2019s founded its first software solution around a straightforward problem: <\/span><b>helping 401k providers avoid expensive products and pay less for better results.<\/b><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">It\u2019s that simple. Anyone who spends time in the financial services retirement planning space knows that institutional retirement plans are being abused by careless advisors and sold poorly performing products for insane prices.\u00a0\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/rixtrema.com\/blog\/why-401k-plan-fee-benchmarking-should-be-important-to-every-plan-fiduciary\/\"><span style=\"font-weight: 400;\">Read more about why fee benchmarking is essential for fiduciaries.<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">401k Fiduciary Optimizer has seamless graphics and benchmarking tools to show how a 401k plan is losing money on excess fees and could even earn more money with a low-cost optimized alternative. <\/span><b>Compare your costs to other advisors in your area<\/b><span style=\"font-weight: 400;\"> and easily prove to 401k plans when they\u2019re being ripped off and need a trustworthy <a id=\"aa2\"><\/a>advisor.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><b>Serving portfolio clients and retirement planners.\u00a0<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Sometimes an advisor\u2019s argument is only as strong as the visuals they use to express it. It is one thing to spend the time researching portfolio risk and acting as a fiduciary to anticipate a client\u2019s risk profile. But, proving to the client that their interest is paramount is another issue.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/rixtrema.com\/blog\/pct-pro-using-retirerisk-to-plan-cashflow-in-retirement\/\"><span style=\"font-weight: 400;\">Read more about retirement planning solutions.<\/span><\/a><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">RiXtrema\u2019s Portfolio Crash Test Pro (PCT Pro) was developed around the risk profile tools that institutional asset managers use to assess investment planning. Advisors never know which argument will be most compelling for a client, so it is best to have a broad array of graphical data tools in your belt. PCT Pro is that toolbelt &#8211; giving you analytical tools from risk scenarios to reverse stress testing, retirement planning, and savings <a id=\"aa3\"><\/a>plans.\u00a0<\/span><\/p>\n<h2 style=\"text-align: justify;\"><b>Complying with the SEC\u2019s landmark Regulation Best Interest<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">As with your fiduciary duty, the reality is that RIAs are most likely already engaging with clients in a manner that meats Reg-BI\u2019s new standards. (Broker-dealers shoulder a more difficult compliance task). Reg BI, though, is not asking that you change how you engage with clients but asking that you adjust your processes to include better disclosures and show more care.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Showing is more straightforward than doing. But you don\u2019t want the advising legwork you\u2019ve worked years to cultivate to fail the SEC\u2019s compliance exams. That\u2019s where RiXtrema\u2019s RegBI Optimizer comes in. As they say: the proof is in the pre-prepared pdf disclosure reports.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/rixtrema.com\/blog\/proving-compliance-with-regbi-optimizer\/\"><span style=\"font-weight: 400;\">Read more about Reg-BI\u2019s challenges for RIAs.\u00a0<\/span><\/a><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Vetted by top ERISA regulatory attorneys, it is a seamless software that helps your firm adopt compliance procedures and document your recommendation to prove you\u2019re compliant with the SEC\u2019s expectations\u00a0 &#8211; all for far less than the SEC\u2019s predicted $11k cost per <a id=\"aa4\"><\/a>advisor.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\">\u00a0<\/p>\n<h2 style=\"text-align: justify;\"><b>Modern Marketing Mechanisms<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Between email marketing, social media, and maintaining a reliable connection with all your clients, there is a lot in marketing to do.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you\u2019re working with Larkspur Executive\u2019s email marketing feature (CTML), then you already are seeing the rewards of 21st Century marketing tools.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/rixtrema.com\/blog\/early-returns-ctml-campaign-features-pay-dividends\/\"><span style=\"font-weight: 400;\">Read more about how email marketing converts prospects to clients.<\/span><\/a><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">RiXtrema, though, is working to develop another modern marketing tool to help you attract quality contacts to convert to clients.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Companies across sectors are adopting QuizFunnels because of one simple principle: they give immediate value to new contacts without any commitment. By that, I mean that you market your services by promising self-discovery and attract high-quality leads who seek you out &#8211; not the other way <a id=\"aa5\"><\/a>around.\u00a0\u00a0<\/span><\/p>\n<h2 style=\"text-align: justify;\"><b>Don\u2019t try and solve everything. Pick one solution and follow-through.<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Regardless of what stage of growth your business is in or what challenges face your business, RiXtrema has a solution.\u00a0 Moreover, we care about your success with the product and dedicate a Client Success Representative to help address any questions you have while getting started.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Take a short 15 minutes &#8211; we don\u2019t mind if you eat on the call &#8211; and click the banner below to learn more about financial technology that can solve one of your problems.\u00a0<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/rixtrema.net\/larkspurexecutive\/landingpage?source=Colin-07-31\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"128\" src=\"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/07\/larkspur-rixtrema-pro-and-platinum.png\" alt=\"\" class=\"wp-image-6703\" srcset=\"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/07\/larkspur-rixtrema-pro-and-platinum.png 700w, https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/07\/larkspur-rixtrema-pro-and-platinum-300x55.png 300w, https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/07\/larkspur-rixtrema-pro-and-platinum-500x91.png 500w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>How are you leveraging technology to grow your business or find more free time?<\/p>\n<p>A 2019 study of Advisors by Cerulli Associates found a direct link between AUM and technology use. \u201cHeavy\u201d technology-using advisory firms have an average of $238.0 million in AUM compared to $106.3 million for \u201clight\u201d competitors.\u00a0<\/p>\n<p>Cerulli found that advisory firms can attract AUM because they spend 34% less time resolving client service issues and have 24% more time on practice management activities.\u00a0<\/p>\n<p>Technology does more than<\/p>\n","protected":false},"author":9,"featured_media":6794,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[228],"tags":[7,10,322],"class_list":["post-6793","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-larkspur-executive","tag-financial-advisor","tag-financial-advisor-technology","tag-larkspur-executive-pro"],"jetpack_featured_media_url":"https:\/\/rixtrema.com\/blog\/wp-content\/uploads\/2020\/07\/How-RIAs-are-attracting-AUM-with-technology.-min.png","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.9.1 - 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