Forget static pages. Using Replit, VAPI, and 11Labs, RiXtrema transformed a financial advisor’s site into a live, conversational web application. Visitors can now:
- Read AI-summarized market news that updates automatically
- Complete a “Fiduciary Health Check” questionnaire
- Click “Schedule Consultation” and receive a real phone call from an AI that speaks in the advisor’s cloned voice
For RiXtrema clients, there’s more: the Retirement Plan Health Check. Enter any plan name – like “Beacon Partners” – and instantly get a personalized, educational summary: strengths, gaps (e.g., no auto-enrollment), and actionable next steps. This uses RiXtrema’s proprietary retirement LLM, not generic AI.
Critically, none of this requires developers. Replit orchestrates everything with simple prompts. As one advisor put it: “It’s not a website anymore – it’s a web application.”
This shift reflects a broader trend: brands that deliver interactive value – not just content – earn trust and drive action. Your site shouldn’t describe your service. It should perform it.
